Rob Rankin

Rob Roy Rankin is the Principal and Founder of a pioneering Australian-based national virtual law firm, built with a purpose to act as a force for good. Embodying innovation and social consciousness, Rob has carved a unique niche in the legal landscape. Beginning his legal journey in the intellectual property sector within the pharmaceutical industry, Rob later expanded his expertise into commercial law, becoming a Partner at a traditional Melbourne-based firm. However, driven by a desire for improvement and innovation in legal practice, Rob embarked on his own entrepreneurial venture, establishing a boutique practice that prioritises wellbeing and superior outcomes for both clients and employees. Rankin Business Lawyers operates on the philosophy that an exceptional experience for lawyers translates to an extraordinary experience for clients. By leveraging technology to promote autonomy and flexibility, Rob empowers his team to work where, how, and when they perform best. This approach fosters motivation, heightened engagement, and delivers an enhanced legal experience for all involved. The firm stands out as a Certified B Corporation, demonstrating a steadfast commitment to social responsibility and environmental sustainability while adhering to high standards of transparency and accountability. Under Rob's leadership, the firm has been acknowledged by Forbes magazine on the Best for the World – Workers lists in 2018, 2019, and 2021. Beyond his professional achievements, Rob is passionate about personal and professional development, fostering long-term relationships and success through his visionary approach. His dedication to creating a better world for employees, clients, suppliers, and other stakeholders is at the heart of his practice.